Heatmaps: Skyrocket Conversions with Compelling Copy

Kerry Morrison
10 min readAug 2, 2023

In the dynamic world of digital marketing, understanding user behavior is paramount.

But how can you peek into the minds of your users, decode their actions, and use this information to craft compelling copy?

The secret weapon might be hiding in plain sight — heatmaps.

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Kerry Morrison

I write words that sell like lemonade on the hottest days of summer • Sales copy • Ghostwriting • Landing Pages • Positioning. Find me at betterstory.co